@book { Strategiesofadaptationandcommercialisationfromglobalentertainmenttvformatsonthebasisoftheendemolcompany,
    title = "Strategies of adaptation and commercialisation from global entertainment tv-formats on the basis of the endemol company",
    author = "Mario {Ziemkendorf}",
    year = "2008",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    doi = "10.3239/9783640148813",
    url = "https://www.hausarbeiten.de/document/114316"
}