@book { InfluencerMarketingChancenundRisikenfrUnternehmen,
    title = "Influencer Marketing. Chancen und Risiken für Unternehmen",
    author = "Leah {Diers}",
    year = "2022",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    url = "https://www.hausarbeiten.de/document/1181386"
}