@book { BeerGameDerBullwhipEffektinderSupplyChainUrsachenundGegenmanahmen,
    title = "Beer-Game: Der Bullwhip-Effekt in der Supply Chain  – Ursachen und Gegenmaßnahmen ",
    author = "Kürsad {Kesici}",
    year = "2010",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    doi = "10.3239/9783656163015",
    url = "https://www.hausarbeiten.de/document/151541"
}