@book { TransculturalManagementTranskulturellesManagement,
    title = "Transcultural Management - Transkulturelles Management",
    author = "Gebhard {Deissler}",
    year = "2010",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    doi = "10.3239/9783640739332",
    url = "https://www.hausarbeiten.de/document/158620"
}