@book { CocaColaTheEvolutionofSupplyChainManagement,
    title = "Coca Cola - The Evolution of Supply Chain Management",
    author = "James {Tallant}",
    year = "2011",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    doi = "10.3239/9783640840984",
    url = "https://www.hausarbeiten.de/document/167301"
}