@book { SubliminaleStimuliinderWerbungMythosoderWirklichkeit,
    title = "Subliminale Stimuli in der Werbung. Mythos oder Wirklichkeit?",
    author = "Anna-Sophie {Bachmann}",
    year = "2015",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    url = "https://www.hausarbeiten.de/document/304063"
}