@book { TheInternationalizationProcessofForeignMarketDevelopment,
    title = "The Internationalization Process of Foreign Market Development",
    author = "Rochdi {Houf}",
    year = "2019",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    url = "https://www.hausarbeiten.de/document/509506"
}