@book { InstrumentedesOnlineMarketingsunterbesondererBercksichtigungdesSuchmaschinenMarketings, title = "Instrumente des Online-Marketings unter besonderer Berücksichtigung des Suchmaschinen-Marketings", author = "Andreas {Klein}", year = "2007", publisher = "GRIN Verlag", address = "München, Germany", doi = "10.3239/9783638619820", url = "https://www.hausarbeiten.de/document/69453" }