@book { BenettonWerbungUnmoralischoderAppellandieMoral,
    title = "Benetton-Werbung.  Unmoralisch oder Appell an die Moral?",
    author = "Jette {Pauck}",
    year = "2003",
    publisher = "GRIN Verlag",
    address = "München, Germany",
    doi = "10.3239/9783638162562",
    url = "https://www.hausarbeiten.de/document/9598"
}