TY  - BOOK
AU  - Sarah Nagel
PY  - 2010
CY  - München, Germany
PB  - GRIN Verlag
SN  - 9783640743100
TI  - Basic guideline for a German company to do business with Japanese companies
T2  - On the background of possible future joint ventures
DO  - 10.3239/9783640743100
UR  - https://www.hausarbeiten.de/document/160758
N2  -  Even though Japan is mostly westernized it remains being traditional Japanese. It  has a hierarchically structured culture and society and contains complex rules for  interpersonal situations and relationships (Kazuo Nishiyama, 2000, p. 1-9). The  Japan culture and society varies from the German. Those differences in cross-  boarder alliances are sources of potential conflicts and misunderstandings in  business relationships (Susan C. Schneider and Jean-Lois Barsoux, 2003, p. 9).  Especially the way of verbal and non-verbal communication: Japan is a high  context culture. Many information lay “between” the lines (in the context).  Germany in contrast to that is a low context culture. They give precise information  in a direct way. Japanese are more introverted and restrained than the Germans.  The importance of face keeping (for e.g. not showing emotions public) is another  main difference. In Japan the status of a person (often linked to its age and  experience) is important (Edward T. Hall and Mildred Reed Hall, 1987, xvi). But  also some little specific differences can cause huge problems. For example the  differing attitude towards bribe and gifts can cause difficult misapprehensions.  This summary of some of the main differences shows that there are many  varieties that can cause problems in business. This gap between the German and  the Japanese culture is unconditionally to considers, important to know in detail  and very helpful to internalize in doing business with Japan as a German  company. 
KW  - Intercultural Communication, Interkulturelle Kommunikation, Business with Japan, Communication Strategies, Hofstede, Hall
LA  - English
ER  -