TY - BOOK AU - Sven Elmers PY - 2011 CY - München, Germany PB - GRIN Verlag SN - 9783656042464 TI - Research Methods Proposal - Google DO - 10.3239/9783656042464 UR - https://www.hausarbeiten.de/document/181279 N2 - (Research Methods Proposal for BA Dissertation on Google) Evaluating different kinds of research methods to answer the following objectives: 1. Identification of reasons why Google is, despite criticism, so popular 2. Evaluation on the relationship between how Google works with user-sensitive data and in what way the company depends on these data for their business 3. Critical analysis of Google‘s behaviour in relation to the European Data Protection Act and the United States Safe Harbor Act (among other laws, such as Human Rights Acts) 4. Analysis of Google‘s customer awareness and behaviour 5. Recommendations for Google‘s customers to protect their data KW - research, methods, proposal, google LA - English ER -