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Markenwert
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Markenwert
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Der Einfluss von Online- und mobiler Werbung auf den Markenwert eines Produkts/Unternehmens
Entwurf eines Messmodells zur Ermittlung des Markenwerts
Autor:in:
Christoph Stummvoll (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
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US$ 31.99
Coca Cola und Co. Die Rolle von Reputation und Markenwert
Autor:in:
Nadja Ott (Author)
Category:
Seminar Paper , 2012 , Grade: 5,5
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US$ 14.99
Markendisidentifikation. Warum Menschen bestimmte Marken ablehnen
Eine Means-End-Chain Analyse der DB AG, Kik und E.ON
Autor:in:
Martin Seidensticker (Author)
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Master's Thesis , 2013 , Grade: 2,3
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US$ 41.99