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Ergebnisse
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The global green consumer - A cross border market
Hausarbeit 2007 -
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Global Brands & Culture
Transformations towards a globally unified culture of consumptionSeminararbeit 2006 -
Internationalisation of the Hess AG
A suitable strategy for German sophisticated outdoor lighting concepts going globalProjektarbeit 2011 -
Loyalty cards in the apparel industry in Germany and Spain
Is the implementation of a global marketing approach reasonable when operating both in a Southern and a Northern European country?Masterarbeit 2011 -
Global Supply Chain Management: Supplier Development Process
Wissenschaftlicher Aufsatz 2012 -
Global Media Trends
Seminararbeit 2011 -
Strategic Alliances: Creating Growth Opportunities in the International Market
Towards a Global VillageForschungsarbeit 2010 -
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Global marketing for US auto makers
Hausarbeit 2011 -
Analysis of Global Foreign Direct Investment
A Quantitative and Qualitative study of FDI Inflows in IndiaMasterarbeit 2014 -
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The "Grupo Mexico". Identifying the challenges and opportunities of global marketing
Forschungsarbeit 2017 -
